Limitless Studio
Brand Identity | Website Design
Niki, owner of Limitless Studio, is a boutique fitness business consultant. She came to Averson Creative in need of a new brand identity and website. Niki knew she wanted a distilled brand, with a neutral palette and wanted it to feel both personable and scalable as her business grows. We created a brand and website that felt fresh and purposeful, as well as professional to highlight Niki’s ample experience and to help her clients understand how knowledgeable she is.
Collaborators: Averson Creative
AWARDS:
Silver Addy- AAF Spokane District | Online Interactive | Website | Consumer
Behind the Logo
Limitless needed a logo that felt soft, approachable, and resonant with the boutique fitness audience. The final design uses a rounded sans serif typeface to create a sense of simplicity and warmth. The curved “L” in Limitless symbolizes an uplifting path that reflects the journey boutique fitness owners experience when working with Niki and her studio.
